We know that with these sub Antarctic temperatures you won’t need much of an excuse to jet away in search of warmer weather.  We have the perfect location for you that you may not have ever heard of before.  Halfway between Cannes and Saint-Tropez is a little enclave of luxury that you need to circle on the map right now!  Saint-Raphaël, a small town on the French Riviera, may not attract as much press as its glitzier counterparts, but discerning European It girls have put the coastal destination on the map—and for good reason. Hôtel les Roches Rouges opened its doors last month without much fanfare (on this side of the pond, at least)—and it’s promising to be the new hot spot where everyone will be in the South of France this winter.

Take a tour of the hottest hotel of the season—we bet you can’t get to the bottom without booking a room and a plane ticket.

Throw on a bikini and a linen shirt, and grab an Aperol Spritz because this place screams ultimate barefoot vacation. Two restaurants and three bars serve local food and drinks, and the local fishermen personally deliver daily catches, so you’ll never go hungry (or thirsty)! Come nighttime, the outside bar comes alive with a nostalgic French coastal soundtrack and cocktails by Dean Shury.

Hotel des Roches Rouges — Guest Room
PHOTO: Courtesy of Lucy Williams

In the guest rooms, the décor is effortlessly chic—just like a French woman would be if dressed for her ultimate vacation. Jute rugs, white linens, and polished concrete floors serve as a backdrop to the colourful modern art and terra-cotta lamps, which reflect the beauty of the natural coastline and the expansive views outside the window.


Hotel des Roches Rouges — Bedroom
PHOTO: Courtesy of Les Roches Rouges

Every aspect of the décor reflects the local fauna and flora. The primary colours—azure blue, pure white, and red ochre—are not only a reflection of the French flag but also speak to the natural tones of the Estérel region on the Provence coast. Every detail pays respect to the natural surroundings.

Hotel des Roches Rouges — Décor
PHOTO: Courtesy of Lucy Williams

The property boasts “simple but noble materials,” as Hugo Sauzay and Charlotte de Tonnac of the architecture firm Festen explain to Design Hotels. Polished concrete, aged oak, terra-cotta ceramics, and woven baskets are just a few of the design details that make up Hôtel les Roches Rouges.

Where It Girls Vacation — Hotel des Roches Rouges
PHOTO: Courtesy of Lucy Williams

Outside, the view is no less impressive. Two pools—one is a swimming lane, and the other is a natural seawater swimming pool cut directly into the coastal rock—provide plenty of space for guests to take a dip or lounge around while taking in the breathtaking views of the Mediterranean Sea.

Best South of France Hotels — Hotel des Roches Rouges
PHOTO: Courtesy of Lucy Williams

Beyond simply curling up with the perfect beach read, residents can enjoy a vast variety of activities, from sunset pétanque to an open-air cinema, even snorkeling. So whether you plan to have an action-packed vacation or do nothing at all, you’ll have everything you need at the tip of your fingers.

Hotel des Roches Rouges — Oceanfront
PHOTO: Courtesy of Lucy Williams

In the spirit of a classic experience worthy of golden-era French Riviera, guests can also take a dip in the fresh seawaters via a (very Instagrammable) ladder on the dock—iconic photographer Slim Aarons would approve.

Hotel des Roches Rouges — Outdoor
PHOTO: Courtesy of Lucy Williams

On the deck, ochre butterfly chairs and white umbrellas blend into the background. It is mission accomplished for the architects, whose task was to create the ultimate barefoot retreat while respecting the integrity of the original modernist building and the natural surroundings.

So leave your high heels and your evening gowns at home, and get ready to really relax—this place will transport you to an alternate universe filled with culinary and visual delights. Better yet, all you’ll need to pack is a bikini, your best linen clothing, and poolside slides. Bonnes vacances!


OPENING PHOTO CREDIT: Courtesy of Lucy Williams